A city street, rushing people, fleeting glances – the poster. Information. Opinion. Appeal.
Posters are the message boards of a modern metropolitan society. Their technical potential, based on lithography, which gained ground at the beginning of the 19th century, enabled them to convey their numerous messages to the streets every day.
The exhibition presents what modern Hungarian society living under the spell of never-ending development could encounter on this message board between 1890 and 1989: brand new things, possibilities and emergencies.
With the help of selected items from the HNM’s collection, the exhibition presents three mass communication themes from the first century of posters of graphic art: following advertisements promoting economy, commerce and supply, it displays the message board of the street, with announcements advocating ways of spending leisure time or finding entertainment, and finally there are posters employed by the authorities, as well as mass movements.
The exhibition can be visited untill 26th August.